Food ads reach children using emotional and rational appeals on Colombian TV

Research from Colombia that examined food advertising and marketing tactics used on television (TV) has found that children were frequently exposed to advertising that used emotional appeals such as characters, cartoons, games, or suggestions of fun or excitement to promote unhealthy foods. Girls were more likely than boys to see these emotional appeals, as were […]

Nutrient warnings outperform other labels among Colombian adults: Results from a randomized controlled trial

A study published today in PLOS ONE found that for Colombian adults, nutrient warning labels work better than two other common front-of-package (FOP) label types for discouraging consumption of ultra-processed foods. The experiment Researchers at Universidad Nacional de Colombia, Pontificia Universidad Javeriana, and UNC-Chapel Hill conducted a study involving over 8,000 Colombian adults. In this experiment, each participant […]

Unhealthy food advertising disproportionately targets children in Colombia

Children in Colombia are exposed to a disproportionate amount of television advertisements that market unhealthy foods and beverages, a practice which puts them at greater risk for obesity-related health issues as adults. Researchers affiliated with the Global Food Research Program at UNC-Chapel Hill published the results of their new study, “Extent and nutritional quality of […]

As neighboring countries see a shift in nutrition, Colombia’s food supply hasn’t changed

New research shows that sustained debate around improving nutrition isn’t enough to change a country’s food supply, nor are the nutrition policies of its peers. In a study of Colombia’s packaged foods and beverages, researchers in the Global Food Research Program at UNC-Chapel Hill found that, though the country is exploring similar food policies to […]

Colombia: Study predicts less sugary drink consumption with tax

GFRP researchers predict a tax on sugar-sweetened beverages in Colombia would lead to a decrease in purchases of those sugary drinks and a move toward healthier food choices in a new study published online December 20 in PLOS One. Juan Carlos Caro and team used data from the Colombia National Income and Expenditures Survey to estimate the price […]