Marissa G. Hall
Assistant Professor, UNC Gillings School of Global Public Health
Marissa Hall is an Assistant Professor in the Department of Health Behavior at the UNC Gillings School of Global Public Health. Marissa is a behavioral scientist working on experiments to inform the design of nutrition policies and health communications interventions, with a focus on preventing obesity among Latinx populations. At the Global Food Research Program, Marissa is currently consulting on global nutrition research in Colombia and Brazil. Marissa has expertise in experimental design and analysis, qualitative research, questionnaire design and psychometric testing, and meta-analysis. She teaches Health Behavior Survey Methods in the MPH program.
When I’m in a time crunch, I love to make… rice and beans with a fried egg and hot sauce on top. Easy and delicious, and can spice it up with guac, sour cream, and cheese.
My most interesting food habit is… snacking a lot. I don’t like to go more than 2-3 hours without some sort of food and almost never leave the house without a snack on hand. I’ve been this way my whole life!
The first thing I learned to cook was… probably instant Top Ramen. (I used to make this after school and dip saltines in the broth because apparently it wasn’t salty enough!)
GFRP Publications
Understanding Whether Price Tag Messaging Can Amplify the Benefits of Taxes: An Online Experiment.
Authors: Marissa Hall, Phoebe Ruggles, Katherine McNeel, Carmen Prestemon, Cristina Lee, Caitlin Lowery, Aline D'Angelo Campos, Lindsey Smith Taillie
Published In: American Journal Of Preventative Medicine. January 7, 2024 view full text
Impact of taxes and warning labels on red meat purchases in a naturalistic online grocery store: A randomized controlled trial
Authors: Lindsey Smith Taillie, Maxime Bercholz, Carmen Prestemon, Isabella Higgins, Anna H. Grummon, Marissa G. Hall, Lindsay Jaacks
Published in: PLOS Medicine, September 18, 2023
view full text
Natural claims on sugary fruit drinks: a randomized experiment with US parents
Authors: Marissa Hall, Ana Paula Richter, Phoebe Ruggles, Cristina Lee, Allison Lazard, Anna Grummon, Isabella Higgins, Emily Duffy, Lindsey Smith Taillie
Published in: American Journal of Preventive Medicine, July 18, 2023 view full text
How pictorial warnings change parents’ purchases of sugar-sweetened beverage for their children: mechanisms of impact
Authors: Marissa Hall, Anna Grummon, Alison Lazard, T. Queen, Isabella Higgins, A. P. Richter, Lindsey Smith Taillie
Published in: International Journal of Behavioral Nutrition and Physical Activity, June 23, 2023 view full text
Effects of pictorial warnings on parents' purchases and perceptions of sugar-sweetened beverage categories
Authors: Aline D'Angelo Campos, Lindsey Smith Taillie, Gabriela Vatavuk-Serrati, Anna H. Grummon, Isabella C. A. Higgins, Marissa G. Hall
Published in: Pediatric Obesity, March 25, 2023 view full text
Prevalence and demographic correlates of online grocery shopping: results from a nationally representative survey during the COVID-19 pandemic
Authors: Emily W. Duffy, Amy Lo, Marissa G. Hall, Lindsey Smith Taillie, Shu Wen Ng
Published in: Public Health Nutrition, August 19, 2022 view full text
"I think that's the most beneficial change that the WIC has made in a really long time": Perceptions and awareness of an increase in the WIC Cash Value Benefit
Authors: Emily W. Duffy, Daniele A. Vest, Cassandra R. Davis, Marissa G. Hall, Molly De Marco, Shu Wen Ng, Lindsey Smith Taillie
Published in: International Journal of Environmental Research and Public Health, July 16, 2022 view full text
Do sugar warning labels influence parents' selection of a labeled snack for their children? A randomized trial in a virtual convenience store
Authors: Lindsey Smith Taillie, Isabella C. A. Higgins, Allison J. Lazard, Donna R. Miles, Jonathan L. Blitstein, Marissa G. Hall
Published in: Appetite, May 5, 2022 (online ahead of print) view full text
Perceived message effectiveness of the meatless Monday campaign: An experiment with US adults
Authors: Hannah-Therese Rayala, Natalia Rebolledo, Marissa G. Hall, Lindsey Smith Taillie
Published in: American Journal of Public Health, March 24, 2022 view full text
Impact of nutrient warning labels on choice of ultra-processed food and drinks high in sugar, sodium, and saturated fat in Colombia: A randomized controlled trial
Authors: Mercedes Mora-Plazas, Isabella Carolyn Aida Higgins, Luis Fernando Gomez, Marissa Hall, Maria Fernanda Parra, Maxime Bercholz, Nandita Murukutla, Lindsey Smith Taillie
Published in: PLOS ONE, February 11, 2022 view full text
The impact of pictorial health warnings on purchases of sugary drinks for children: A randomized controlled trial
Authors: Marissa G. Hall, Anna H. Grummon, Isabella C. A. Higgins, Allison J. Lazard, Carmen E. Prestemon, Mirian I. Avendaño-Galdamez, Lindsey Smith Taillie
Published in: PLOS Medicine, February 1, 2022 view full text
Nutrition-related claims lead parents to choose less healthy drinks for young children: a randomized trial in a virtual convenience store
Authors: Marissa G. Hall, Allison J. Lazard, Isabella C. A. Higgins, Jonathan L Blitstein, Emily W. Duffy, Eva Greenthal, Sarah Sorscher, Lindsey Smith Taillie
Published in: American Journal of Clinical Nutrition, January 18, 2022 view full text
Front-of-package claims & imagery on fruit-flavored drinks and exposure by household demographics
Authors: Aviva A. Musicus, Sophia V. Hua, Alyssa J. Moran, Emily W. Duffy, Marissa G. Hall, Christina A. Roberto, Francesca R. Dillman Carpentier, Sarah Sorscher, Margo G. Wootan, Lindsey Smith Taillie, Eric B. Rimm
Published in: Appetite, December 27, 2021 (e-pub ahead of print) view full text
Testing front-of-package warnings to discourage red meat consumption: a randomized experiment with US meat consumers
Authors: Lindsey Smith Taillie, Christina Chauvenet, Anna H. Grummon, Marissa G. Hall, Wilma Waterlander, Carmen E. Prestemon, Lindsay M. Jaacks
Published in: International Journal of Behavioral Nutrition and Physical Activity, September 8, 2021 view full text
Awareness of and reactions to the health harms of sugary drinks: An online study of US parents
Authors: Alexandra E. Carl, Lindsey Smith Taillie, Anna H. Grummon, Allison J. Lazard, Isabella C. A. Higgins, Jennifer Mendel Sheldon, Marissa G. Hall
Published in: Appetite, September 1, 2021 view full text
Using a naturalistic store laboratory for clinical trials of point-of-sale nutrition policies and interventions: A feasibility and validation study
Authors: Marissa G. Hall, Isabella C. A. Higgins, Anna H. Grummon, Allison J. Lazard, Carmen E. Prestemon, Jennifer Mendel Sheldon, Lindsey Smith Taillie.
Published in: International Journal of Environmental Research and Public Health, August 18, 2021 view full text
The impact of toddler milk claims on beliefs and misperceptions: A randomized experiment with parents of young children
Authors: Ana Paula C. Richter, Emily W. Duffy, Lindsey Smith Taillie, Jennifer L. Harris, Jennifer L. Pomeranz, Marissa G. Hall
Published in: Journal of the Academy of Nutrition and Dietetics, August 13, 2021 view full text
Barriers and facilitators to achieving food security during the COVID-19 pandemic
Authors: Alexandria E. Reimold, Anna H. Grummon, Lindsey S. Taillie, Noel T. Brewer, Eric B. Rimm, Marissa G. Hall
Published in: Preventive Medicine Reports, July 17, 2021 view full text
Designing warnings for sugary drinks: A randomized experiment with Latino parents and non-Latino parents
Authors: Marissa G. Hall, Allison J. Lazard, Anna H. Grummon, Isabella C. A. Higgins, Maxime Bercholz, Ana Paula C. Richter, Lindsey Smith Taillie
Published in: Preventive Medicine, July 1, 2021 view full text
Examining sociodemographic disparities in household purchases of fruit drinks with policy-relevant nutrition claims
Authors: Emily Duffy, Shu Wen Ng, Marissa Hall, Maxime Bercholz, Natalia Rebolledo, Aviva Musicus, Lindsey Smith Taillie
Published in: Current Developments in Nutrition, June 7, 2021 view full text